The way we think about and organise mobility is dramatically changing. Over the past decades, transportation and urban development have been centred around owning a combustion engine vehicle and driver comfort. Today, policymakers, technology developers, manufacturers, and urban planners are increasingly focusing on smart mobility. Various modes of transportation, urban redesign, and changing business models seek to integrate sustainability, safety and efficiency in smart mobility.
Any fool can know. The point is to understand.Albert Einstein
To answer why you want to innovate, you need to build understanding. What does success mean tomorrow? What is your ambition for tomorrow? And how can your organisation thrive tomorrow?
This is not only about understanding your organisation but especially your environment and the possible changes and shifts happening around you. TomorrowLab’s big shift thinking framework helps you in three steps to build understanding.
Crucial driving forces for smart mobility:
- Societal drivers focusing on safety, sustainability and efficiency
- Technology drivers boosting connectivity, automation and electrification
- Emerging business leaders challenging vested incumbents in mobility
- Visionary policy initiatives across cities, regions and continents
Pivotal radical innovations in the making:
- CASE (connected, autonomous, shared, electric) vehicles on land, water and air
- Mobility-as-a-Service business models
- Urban redesign focused on social interactions, spatial structuring, and economic productivity
Relevant implications to consider:
- New applications and services innovation ideas
- Irrelevant things we should stop doing
- Creative new partnerships in a smart mobility world
Businesses that can capture the early, often peripheral signals of change, move fast and adapt to the ruling conditions, are more likely to win. Identifying the early signals of change and potential blind spots in your company vision, requires you to look beyond your normal environment. Capturing, analysing and acting upon signals is the key to anticipation and innovation. By organising them into an Early Warning System, these signals provide essential information for your corporate and business strategy.
Do you want to be ready for tomorrow? Learn how to apply TomorrowLab’s frameworks to strategise about the future and reach out for more information and access to our e-book on smart mobility.